INSIDIOSA
Queer performance
Visual identity & print design, 2021
INSIDIOSA
Queer performance
Visual identity & print design, 2021
Complete visual identity for Insidiosa, a queer performance piece exploring themes around HIV, visibility, and stigma. I was responsible for the design of the promotional posters, the project booklet introducing the artists and concept, as well as the project’s logo.
The logo draws inspiration from queer pop aesthetics, with bold typographic gestures and color referencing — most notably the use of red, as a visual anchor to HIV awareness. The printed and digital materials aimed to reflect the unapologetic, provocative, and intimate tone of the performance.